Entrepreneurial self-analysis
Assignment
Description
There are two
assessments. You will be advised of hand-in dates.
Assessment 1: Entrepreneurial
self-analysis
Weighting:
25%
Guideline
length: maximum 1000 words
Mode of activity: Individual
This is a reflective self-analysis. Its aim is to
get you to use the academic skills learned at Business School 1 to help you
assess whether you have the character traits and other characteristics of an
entrepreneur and to reflect on the implications of this.
1 Complete the GET test
on: http://www.Get2Test.net/.
Explain the meaning of the results (see chapter 2, NVC). A copy of your test results must besubmitted with your report.
2
Provide evidence that
supports (or contradicts) these results. For example:
a. Other psychometric
tests such as the ‘AULIVE’ creativity test on: www.TestMyCreativity.com. Please acknowledge the use of any test results
that have been submitted on other MBA assessments.A copy of any other tests
relied upon must also be submitted with your report.
b.
Examples of your actions
and behaviours over your life and business career.
3 Give a brief account of
the antecedent influences on your character traits such as education, family background,
work experience etc., linking specific influences with specific traits wherever
possible
4 Reflect on and provide
conclusions about your character traits and the implications for your career
aspirations.Please do not include any elements that have been submitted or marked
in previous submissions.
Marks for this assessment will be awarded as bellow.
Ø
Critical evaluation of profile
from GET2 report 25%
Ø
Supporting or
contradictory evidence for evaluation 25%
Ø
Analysis of antecedent
influences 25%
Ø
Reflection, conclusions
& implications 25%
100%
This is a reflective report based upon the
psychometric tests that you submit. No additional citations are expected.
However, if you do cite other sources please ensure that they are properly
referenced or, in the case of other psychometric tests, summaries are attached.
Assessment 2: Preparation of Business
Plan
Weighting:
75%
Guideline
length: maximum 3000 words
Mode of activity: Individual
You are required to write a business plan either for
a business idea you have. This can be a real or an imaginary business or a plan
foran existing small business. Whilst you do not have to follow any precise
format, a specimen format is provided in the textbook. The interactive chapter
exercises on the textbook website allow you to build your plan step-by-step and
place it in this format.
Specimen plans are readily available on the internet.
However be warned, do not copy the
contents of on-line plans. Turnitin will reveal this and it is an academic
offence which will automatically cause you to fail the assessment.
Marks for this assessment will be awarded based on
the criteria below.
Ø
Clarity, consistency
and originality of value proposition(s) 10%
Ø
Clear identification of
target market segment(s) 10%
Ø
Comprehensiveness of
market and competitor analysis 10%
Ø
Consistency/originality
of core marketing & entry and/or growth strategies 10%
Ø
Comprehensivenessand
accuracy of financial projections
(including
assumptions) 20%
Ø
Comprehensive identification
of resources required and financing 10%
Ø
Identification of
material risks and their mitigation 10%
Ø
Realism and
practicality of plan 10%
Ø
Overall presentation,
including clarity of English 10%
100%
Marks will be awarded for the thoroughness of the
plan - not for the profit-making potential of the business idea. A good plan
that proves the idea to be unviable can receive full marks. A profit
projection, breakeven calculation, monthly cash flow forecast and balance sheet
are required for only the first year and should be included in the appendix.
You must also provide details of the assumptions on which these are based.
References: Academic citations (e.g. to academic
models) are not expected in a business plan.However, if you cite sources for
information used (e.g. market size) you must ensure that they are properly referenced
(normally a web reference).
To get solution visit our website www.arabessay.com
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