Integrated Management Project
Assessment 1 is made up of two parts – Part 1
& Part 2.
Submissions to BREO will be
made together in one document, but with clearly marked sections – Part 1 &
Part 2.
Assessment
2, reflection, is submitted here too as part of the
document. You should leave a page space and clearlyidentify as Reflection.
Assessment 1 (80% Weighting) 8000 words
in total for Parts 1 and 2
PART 1: You will
produce a report that:
Identifies an issue or
problem in your own organisation (another
organisation is acceptable only in exceptional
circumstances. Seek approval from the Unit Coordinator) that has multiple and varied approaches to its
resolution. This should be a current or impending but not a past issue. You
will identify and integrate a range of theories and techniques drawn from
multiple appropriate disciplines from your MBA in the creation of appropriate
solutions.
Once you have framed the problem you
will identify and discuss relevant theories, models and paradigms
related to the problem. Make sure that you look at the problem from
different points of view and relate them to your learning from as many
different units of the MBA. For example:
• People - LMP, LP, MCI – how does
your problem/ solution impact on the team & company? Performance,
leadership, managing creativity/innovation etc.
• Financial aspect – AfL – How
will your solution improve/ impact positively on the financial aspect of the
company?
• Marketing – How does your
problem/solution impact on the marketing dimension?
• Strategy – From the Strategy
unit (Business Strategy) and from TCGC (locating your problem / organisation
within the wider context of global business/ sector – macro-environmental impact
– PESTEL, etc.)
• Operations Management – How does
the problem/solution impact on the supply chain, procurement and operational
management issues?
• Project management – Consider
the models for managing change and other project management theories or
models. Can any of these be applied to your problem area? You may
use the soft and hard systems approach within this context. Is there any
other approach that would be appropriate? If so, present it (with appropriate
referencing) and explain how and why it is more suitable to the task at hand.
This is not an exhaustive list and you
may want to broaden the range of theories as you see fit. You will also
want to be selective in the approach you adopt, justifying the selection
methodologically. It is important to use an integrated approach rather
than look at each dimension on its own.
PART 2: You will produce a critical review of the literature where
you will locate your work developed in Part 1 demonstrating its
distinctiveness.
You will do so by critically evaluating the concepts, theories,
models, etc., used in Part 1 and extending this to identify
and review the wider body of knowledge and latest research in the field.
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